How can we attract clients to our storefront?

This video provides online and offline alternatives to promoting your business efficiently to your target audience. Likewise, it presents the case a of a newly opened dental clinic, that looks for its first clients.

In a nutshell, we can attract new clients in the offline environment, cheaply, via print materials (posters, leaflets, banners and so on). Likewise, we can find new customers in the online environment, cheaply, through social media, or by creating a free WordPress blog. On the other hand, we can invest in Facebook ads, Google Ads and e-mail/ newsletter campaigns.

If we carefully write down our marketing plan, start with free promotion, then with cheap alternatives, the first clients will arrive. Considering that we already have clients, we can take into account more expensive promotion techniques.